Who's Your Boss?
Western Reserve Public Media
About the Program The Entrepreneurs Educational Materials Teacher Guide (PDF file) Watch Online Who's Your Boss? Home Page
Entrepreneurship Financial Literacy: Income and Spending Financial Literacy: Saving Financial Literacy: Investing Hotlists


Entrepreneurship is a key driver for our economy. Wealth and a high majority of jobs are created by small businesses started by entrepreneurially minded individuals. Entrepreneurship education is a lifelong learning process, starting as early as elementary school and progressing through all levels of education, including adult education.

Who’s Your Boss? takes a look at young people who have become successful entrepreneurs. This multimedia kit has three parts: the video, the teacher guide and a Web site.


The Video
Right here in northeast Ohio, young entrepreneurs are having remarkable success in creating and marketing new products. Who’s Your Boss? — a new Western Reserve PBS production funded by The Burton D. Morgan Foundation — celebrates National Entrepreneurship Week (Feb. 21 to Feb. 28, 2009) by profiling the achievements of six northeast Ohio youths and the organizations that support them. Comedian Jeff Blanchard interviews each of these young business owners and joins them on the job for a day to get a real-life feel for the work that they do:

  • Adrian Lindsey, a 17-year-old senior at Cuyahoga Valley Christian Academy and resident of Akron, created All-Net Sak, a nylon basketball carrier that is for sale at Quicken Loans Arena, Wal-Mart in Severance City Mall and online.

  • Blaine Mickens, an 18-year-old recent graduate of Whitney Young School in Cleveland, is owner of a landscaping business called Estate Groomers and a residential painting company called Young Picasso Painting. He has five employees and ambitious future plans.

  • Jake Penwell, 19, a Shelby, Ohio, native who is now a freshman at Xavier University, helped start Albert Entertainment when he was in the 7th grade. The company offers disc jockey services.

  • Naomi and Noemi Romero, 16-year-old twins from Cleveland and seniors at John Hay High School, own and operate their own fur-suit business, Cosfurs. In 2008, they won $1,000 and first place in the E City business-plan contest for Cleveland students.

  • Jaizhou Yang, a 17-year-old student at University School in Cleveland and resident of Beachwood, wants to capitalize on video game trends by holding and promoting video game tournaments for teenage and college-age students. He raises philanthropic awareness by donating a portion of his proceeds to charity.


The Teacher Guide
The teacher guide is divided into two sections. The first section is about entrepreneurship. It helps students discover information about themselves. First they find out how they learn best; then they discover what their passion is. Finally, they look at their school or their community and try to find opportunities for goods or services. Standards for this section are taken from The National Content Standards for Entrepreneurship Education. These standards can be found at http://entre-ed.org.

Next, the teacher guide looks at financial literacy, which is defined as the ability to read, analyze, manage and communicate about the personal financial conditions that affect material well-being. It includes the ability to make personal and financial choices, discuss money and financial issues confidently, plan for the future and respond competently to life events that affect everyday financial decisions, including events in the general economy. (Report of the NASBE Commission on Financial and Investor Literacy)

Topics covered include the use of income for saving, spending, investing and donating.


The Web Site
The Who’s Your Boss? Web site, http://www.WesternReservePBS.org/whosyourboss, includes the teacher guide, the streaming video and activities including WebQuest: LifeQuest.



Project Coordinator
Maria Mastromatteo,
Western Reserve Public Media

Teacher Guide
Maria Mastromatteo,
Western Reserve Public Media

Teacher Guide Layout and Design
Paula Kritz,
Western Reserve Public Media

Paula Kritz,
Western Reserve Public Media

Video Producer
Duilio Mariola,
Western Reserve Public Media


Funding for Who’s Your Boss? provided by Burton D. Morgan Foundation

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